I had a briefing last week with one of the founders of Jajah, Daniel Mattes, and we talked about the new strategic moves Jajah is about to make. The news release appeared this end-April: on its second birthday, the web-based telephony service company is making the following new moves.

With its 2 million users, it is launching Jajah Managed Services for businesses; and is partnering with Yahoo! on a voice venture to provide a richer premium voice service to the already existing 97 million Yahoo Messenger users. A so-called next-generation telephony infrastructure is planned to offer payment-processing and customer care. Other ventures include call monetization through ads while call-making users wait till the other party picks up the phone. A person spends two weeks in life waiting for someone to take up phone calls, and Jajah aims at harnessing that into monthly credit for users and advertisers, creating cunsumer relationship in the process.

According to Daniel Mattes, Jajah being so innovative and different, a number of other players in the telephony market have approached them and they are currently studying partnership with landline operators, cable companies, mobile carriers and other technology partners. We will know more in the coming weeks.

Related Content:

• Types of VoIP Service
• Most Popular VoIP Software Applications